September 29, 2023

3R Trail

Feel the difference

Dutch automotive companies on showcase at the upcoming IAA Mobility fair

The future version of IAA Mobility (Intercontinental Auto Exhibition) will have a Dutch accent. In just one of the fair’s pavilions – organized by RAI Automotive Market NL with the aid of the Dutch authorities – 15 organizations will be exhibiting their technologies.  From September 4 to September 8, the 200 m2 exhibition house will existing the country’s automotive and mobility ecosystem, from battery technology to wise logistic alternatives.  

  • A cohort of Dutch automotive and mobility corporations will participate in the impending version of the IAA Mobility, a person of the principal sector faires.
  • The party will be a probability for the organizations to showcase their systems and bolster global partnerships.

Taking place in Munich’s trade truthful center, the IAA Mobility is 1 of the world’s premier mobility occasions. The moment an celebration for carmakers to current their most current developments, the celebration adjusted its structure in 2021, focusing additional on innovation and business enterprise. For the Dutch ecosystem, getting there is essential. Germany represents a vital market place, as half of the Dutch automotive and mobility sector exports are destined for the German market. 

“For us and the whole Dutch automotive and mobility sector, it is enjoyable to be there, as most of the corporations inside our pavilion function on a organization-to-business model,” says Bram Hendrix, Program Manager of Internationalization at RAI Automotive Marketplace NL, an umbrella corporation for automotive and mobility businesses in the Netherlands. 

The heart of the European automotive industry 

The Dutch automotive sector has a few zeros in sight: zero emissions, mishaps, and congestion. Several firms operating on reaching these zeros are Helmond’s Automotive Campus people. “It’s excellent to be section of the NL pavilion, where we be part of the RAI Automotive Sector NL and the Netherlands ecosystem. IAA Mobility is the heart of the European automotive field it will be a excellent instant to satisfy our international associates and make new connections,” states Pieter Rahusen,  Business Development Manager of the Automotive Campus.


A organization that will be element of the NL pavilion is SEKISUI Europe, which also has a person of its places at the Automotive Campus. The multinational Japanese organization is a globe chief in the chemical market. “Through the cooperation in the joint ecosystems of the Automotive Campus, where we are centered, and our membership of RAI Automotive Marketplace NL, we see limitless choices for the European industry. For us, they are the proverbial ‘springboard’ to make European cooperation in the subject of innovation and technological developments that can bring SEKISUI more inside of the mobility sector,” reported Masashi Yanai, Director of the SEKISUI layout studio. 

International expansion

Amid the ongoing transformations disrupting mobility, the Dutch ecosystem’s strengths lie in innovation and know-how. “We have unmatched knowledge in important regions this sort of as semiconductor creation as well as battery technologies, charging infrastructure, and State-of-the-art Driver Support Systems. Also, the Dutch automotive ecosystem is included in numerous national and European projects that are tests and acquiring new mobility systems,” additional Hendrix. IAA Mobility is a possibility for all exhibiting corporations to fortify their network, most likely create new partnerships, and extend their corporations abroad. 

The becoming a member of companies 

Battery Competence Cluster NL, Circularise, EMD Tooling, ETF-SOIOS, GeoJunxion, Lightyear Layer, Mobilitum, Nedal, Established Concepts, Aluminized, Sekisui Europe, Good Sands, TomTom Automotive, Trescal, Udenco.

In addition, RAI Automotive Field NL will host a seminar on the heavy-responsibility charging infrastructure. Collateral events these kinds of as networking dinners and drinks will allow for Dutch organizations to satisfy new potential companions. 

The NL Pavilion will be found in corridor B3, stand variety E20.